Who We Are

Idra specializes in the import and distribution of international brands in the beauty and hair care industry. The Idra Training Heads division supplies professional mannequin heads for the training of hairdressers and stylists.

Our heads are made with high-quality materials and are ideal for training courses, hairdressing schools, and hairstyling academies. Available in various hair types and lengths, they offer versatile solutions for every educational need.

Quality, Responsibility, Commitment

Our heads are SA8000® certified, sustainably and ethically produced, ensuring reliability and compliance with professional standards.

Certified Production

Each training head is produced according to international standards, with controlled materials and processes to ensure safety and reliability.

Sustainable Production

From raw material selection to logistics: we reduce environmental impact to build a more responsible future in the beauty world.

Ethical Production

Every head is made in safe, monitored environments, respecting workers’ rights and maintaining high ethical standards throughout the supply chain.

Services

Personalized Consulting

Not sure which head to choose? Call us at +39 02 2131966 for dedicated support. Our expert team is ready to help you select the head best suited to your professional needs.

Direct Shipping

Organizing a training course and need the heads ready on-site? With our direct shipping service, we deliver straight to your hotel, conference center, or course location—on time and with precision.

Fast Delivery

Rely on our express service: we deliver within 48 business hours across Italy (72 hours for the islands), ensuring your material arrives on time for any training requirement.
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